Awarded
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„There are still insider tips on the Ahr”

We are happy about our 2nd star



Learn more

Tradition and passion
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Our winery

Ahr wine brings pleasure
to you who drink it, and to us who produce it.



To our wines

Tasting is more important than studying
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Our wine tastings
General, classic or romantic wine tastings in our cellar.

Enquire about a wine tasting now

Holidays in the Ahr valley
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Our holiday apartments
The beautiful Ahr valley is always worth visiting.

Enquire about a holiday apartment now

Dedication
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Our wines
Our passion transforms hand-picked
grapes into characterful Ahr wine.


Buy online now

Always up to date
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The latest from Max Schell
Discover all the latest news about our Ahr wine and the winery.

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YOUR WINERY IN THE AHR VALLEY

Weingut Max Schell - the home of Ahr wine
We are the third generation to have dedicated ourselves and our winery to traditional
winemaking. Like our founder and namesake Max Schell, we harbour a life-long love for a
valuable natural asset and devote ourselves heart and soul to producing Ahr wine. Would
you like to experience our wines? Whether you’re a novice or a wine buff, you can sample
our Ahr wines in the friendly atmosphere of our vinotheque, or the romantic winery cellar. If
you would like to experience the charm and peace of the Ahr valley, our exquisitely furnished
holiday apartments are the perfect place to take a break. A lifelong love is boundless.

We look forward to meeting you in person, whether it’s shopping for wine in our vinotheque,
at one of our wine tastings, or during a unique holiday in one of our holiday apartments in the
heart of the estate. Share the joy of Ahr wine.

Yours, Wolfgang Schulze-Icking and team

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OUR WINERY

The Ahr - vineyards and grapes. Learn about us, what drives us and what makes our Ahr wine so special.


FIND OUT MORE

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AHR WINE SHOP

Ahr wines - wines with personality. From Pinot noir and Riesling, via rosé and blanc de noir, to sparkling wine. Experience Ahr wines par excellence.


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WINE TASTINGS

Friendly Ahr. Discover your favourite wine in our vinotheque and the winery cellar. A personal pleasure. A commercial success.


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HOLIDAYS IN THE AHR VALLEY

Enjoy a holiday in a place settled by the Romans. Relax in our holiday apartments and experience a winemaker’s day at first hand.


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NEWS & EVENTS

We were awarded again in the falstaff

This year, we are once again delighted to have received a 2-star award in the falstaff Weinguide Deutschland 2021, which declares our winery to be an insider tip that will be heard from in the future.

Second star from Vinum Weinguide Deutschland 2021

We are proud to have been recognised by the Vinum Weinguide Deutschland (Vinum Wine
Guide Germany), for the third year in succession.

Fresh grape must

The grape must season 2020 has started. Fresh grape must will be available from us daily
with immediate effect.

Der Feinschmecker” tasting advice

We are delighted that “Der Feinschmecker” (The Gourmet) monthly magazine has praised us in its best winemakers and wines category and recommended both our 2016 Frühburgunder Alte Reben trocken and the 2016 Ahrweiler Rosenthal Spätburgunder trocken for tasting. This special-interest magazine also said that all our wines are accessible, full-bodied and friendly and reflect the […]

Holiday on an Ahr wine estate

Why not experience a holiday on a wine estate in the beautiful Ahr valley. Our exclusive
“Herrenberg” or cosy “Winzerhof” holiday apartments still have vacancies for
Summer/Autumn 2020.

Vinum Weinguide Deutschland 2020

We are very proud to be recognised again in the Vinum Weinguide 2020.

Gault & Millau Deutschland 2020

We are highly delighted that we have also been recognised for the second time by the Gault & Millau Wine Guide. Weingut Max Schell is recommended by Gault & Millau Deutschland 2020

falstaff 2020

The falstaff Weinguide Deutschland 2020 lists our estate.

Eichelmann 2020

We are pleased to be classed as a “Good estate” in Eichelmann 2020.

Ahr Wine of the Year 2019

Once again, one of our wines attained a podium position at the prestigious “Ahr Wine of the Year” competition. Our 2016 Grand Max “S” Spätburgunder gained third place in the “Best Premium Wine” category.

OUR ACCOLADES

This year we are once again delighted to have received a 2-star award in the falstaff Weinguide Deutschland 2021, which declares our winery to be an insider tip that will be heard from in the future.

We are proud to have been recognised by the Vinum Weinguide Deutschland (Vinum Wine Guide Germany) for the third year in succession. This is an acknowledgement of the work and commitment that we put into our estate and wines, every day.
We are delighted that “Der Feinschmecker” (The Gourmet) monthly magazine has praised us in its best winemakers and wines category and recommended both our 2016 Frühburgunder Alte Reben trocken and the 2016 Ahrweiler Rosenthal Spätburgunder trocken for tasting. This special-interest magazine also said that all our wines are accessible, full-bodied and friendly and reflect the charm and peace of the Ahr valley in a glass. We are also especially proud of the fact that “Der Feinschmecker” recognises our focus on regional roots and has highlighted our traditional grape varieties, steep sites, environmentally conscious cultivation and careful handling of typical varietal grape characteristics and the Ahr valley.
Taste the successor to our 2016 Frühburgunder Alte Reben trocken for yourself 2017 Ahr Frühburgunder Alte Reben Qualitätswein trocken

 

We are very proud to be recognised again in the Vinum Weinguide 2020.
We are highly delighted that we have also been recognised for the second time by the Gault & Millau Wine Guide. Weingut Max Schell is recommended by Gault & Millau Deutschland 2020

 

The falstaff Weinguide Deutschland 2020 lists our estate.
We are pleased to be classed as a “Good estate” in Eichelmann 2020.
We are very proud to have been honoured by Vinum Weinguide with the accolade “Regional discovery of the year”. “Wolfgang Schulze-Icking produces particularly classy wines here.”

 

We are highly delighted that we have been recognised for the first time by the Gault & Millau Wine Guide. Weingut Max Schell is recommended by Gault & Millau Deutschland 2019 Weingut Max Schell wird empfohlen vom Gault & Millau Deutschland 2019
Once again, one of our wines attained a podium position at the prestigious “Ahr Wine of the Year” competition. Our 2016 Grand Max “S” Spätburgunder gained third place in the “Best Premium Wine” category.
Once again this year we are enormously pleased to be considered among the best winemakers and wines by “Der Feinschmecker” Wine Guide 2018/2019. “Weingut Max Schell is one of the best in Germany”

GET TO KNOW US

MEET WEINGUT MAX SCHELL

This video gives you an initial impression of the Max Schell Winery, Rech. Why not take a
look at our YouTube channel?

To our YouTube channel

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